Description
At HCSC, our employees are the cornerstone of our business and the foundation to our success. We empower employees with curated development plans that foster growth and promote rewarding, fulfilling careers.
Join HCSC and be part of a purpose-driven company that will invest in your professional development.
This position is responsible for implementing and delivery of a digital communications strategy for one or more customer facing portals (member, provider, employer, broker, or employee) which supports the enterprise business plan; implementing the determined strategy; handling the day-to-day operations of the digital communications development and operation team; and ensure realization of anticipated benefits. Requires some support from manager and/or team AME. May need guidance on specific products, portal, processes, etc.Required Job Qualifications: * Bachelor Degree. * 3 years experience of developing web analytics/e-business reports OR diverse business and technology experience understanding of the business and industry the technology is supporting OR usability concepts and various qualitative and quantitative user research methodologies OR electronic marketing technology, customer relationship management (CRM), and integrated marketing strategies OR in a web production environment. * Understanding of current and emerging digital communications and related technologies (i.e., Web 2.0). * Experience compiling relevant data for the purposes of reporting on campaign results and enabling insights for future tactic enhancements. * Knowledge of segmentation and testing strategies. * Leadership and innovation skills. * Ability to work both collaboratively and with limited direction. * Clear and concise verbal and written communication skills. * Organizational skills and attention to detail. * Project planning skills ability to manage multiple projects at one time. * Experience building working relationships across all levels of the organization. * Experience with MS Office Products. Preferred Job Qualifications: * Bachelor s degree in Marketing, Business Administration, Communications,or Informatics. * Knowledge of search engine optimization, tagging and source codes. * Marketing scorecard examples.
HCSC Employment Statement:
We are an Equal Opportunity Employment / Affirmative Action employer dedicated to providing an inclusive workplace where the unique differences of our employees are welcomed, respected, and valued. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other legally protected characteristics.
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